Selected work
Corporate Onboarding
WOLT FOR WORK B2B2C PRODUCT, ADMIN EXPERIENCE
Increased sign-ups conversion rates and reduced average activation time
As the lead designer for this project, I collaborated closely with the product manager, engineers, marketers, and senior business stakeholders to identify and improve key focus areas along the sign-up journey for the B2B2C product at Wolt, Wolt for Work.
This work is password-protected
Meal Payments with Split Cost Management
WOLT FOR WORK B2B2C PRODUCT, CONSUMER EXPERIENCE
Increased order value and frequency of purchases
An ongoing challenge identified by the team, was that users paying with the invoice payment method faced limitations on increasing their basket size due to policy restrictions.
The team introduced a multi-payment feature for Wolt for Work (WfW) orders, enabling users to combine the invoice payment method with a personal credit card. I inherited this project with the basic work completed, and led the team to completion, ensuring different aspects of the product marketplace where taken into consideration.
This work is password-protected
Dine out with meal benefits
WOLT FOR WORK B2B2C PRODUCT, CONSUMER EXPERIENCE
Expanded employee benefits beyond online ordering
As the lead designer for this project, I worked with the team to introduce a new payment method that bridged the gap between employer subsidies and employee requirements.
This work is password-protected
Insurance Sales Consultation
CLARK B2C INSURANCE BROKER, CONSUMER EXPERIENCE
Redefined the insurance buying journey through app-driven knowledge
As the lead designer for this project, I collaborated closely with the product manager and engineering manager to identify key focus areas along the customer journey.
We formulated a comprehensive development strategy aimed at achieving our objectives, ensuring a seamless and trust-building experience for users navigating the complexities of life and health insurance through CLARK's platform.
Additional case studies available upon request
B2C, B2B, FinTech, InsurTech, HRIS, Hospitality